Music Distribution on the Web: Create Buzz, Sell CDs!
Introduction to Online Music Distribution
SHOUTcast
Review
Review
by David Nevue, The
Music Biz Academy
Author
of How
to Promote Your Music on the
Internet.
SHOUTcast
is the hub for a huge network
of Internet radio stations and
broadcasters. Each and every
month, SHOUTcast logs over
22 million broadcast hours
- that's four times more than
the next largest broadcaster
consolidation service, Clear
Channel. The great thing
about SHOUTcast is that at your
fingertips you have immediate
access to some of the most listened
to radio stations on the Internet.
So to promote your music via
SHOUTcast, browse the service
for the most popular stations
in your genre, visit the station
web sites, and research how
and if you can submit your music
for consideration.
Many
SHOUTcast stations play only
commercial music, but some will
include music from independent
artists as well. For example,
Radiostorm.com,
a SHOUTcast broadcaster, offers
promotional packages specifically
tailored to independent artists.
Radiostorm claims to be the
largest independent radio network
on the Internet, with over 3
million listeners per month.
Promotional packages start at
$25 for one spin per day for
a week, where your single will
be heard by (on average) 20,000
people, who can click a text
link to visit your web site.
Radiostorm's promotional packages
go all the way up to $500, which
buys you four spins a day for
a month with a 125x125 image,
a text link, and a “buy” button
next to your song.
Start
with Radiostorm, then use
SHOUTcast to find other stations
that will help you promote your
music to the listening public.
If your music is well-targeted
and catches the listener's attention,
you should see some sales from
this effort, and be able to
drive some targeted traffic
to your official web site.
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